How we work
We partner with founders and leadership teams during moments of growth, transition and complexity, delivering strategy across brand, GTM and AI through flexible engagements. Scoped projects, an ongoing senior seat, fractional leadership inside your team, or full delivery through Antimony Studio.
Every engagement scoped in a conversation first · deliverables and dates agreed in writing before work begins
Types of engagement
Strategy, advisory and delivery that can run together in one transformation programme or as individual assignments. Each engagement is tailored to your moment, with the guidance and support to meet each new objective.
Defined work with a clear shape.
When the scope is defined, the timeline is set and the deliverables can be measured from start to finish, a project gives you a direct path to a finished outcome. Deliverables and dates are agreed upfront, so you always know what you are getting and when.
The senior seat, kept.
For ongoing work where you need a strategic partner rather than a single engagement. Priority access to the Lead Advisor, a monthly strategic cadence, and senior direction across whichever pillars are live, so judgement scales with your business instead of starting and stopping with every brief.
Senior leadership, sized to the moment.
Bring senior expertise into your business when it matters most, without the cost or commitment of a full-time hire. Two seats: a Fractional CMO / Strategy Lead embedded inside your team, or Advisory hours as the external sounding-board for a founder or exec. Pause or stop anytime with a month’s notice.
Strategy, handed to the team that makes it real.
When the making begins, the strategy is handed to Antimony Studio: a full-stack creative and marketing team in the same building that can create and execute what the advisory decides. A separate premium engagement, cleanly quoted, with two crafts elevating each other’s work.
The track record behind the models
What it costs
Five ways in, priced as fixed investments rather than hours. Start wherever you actually are. A diagnosis is the most common beginning, not a requirement. All figures AUD, ex-GST.
The senior seat, on call
A standing monthly seat for leaders who want senior judgement in reach without commissioning a project. Bring the decision in front of you, get a considered read on it, and keep moving. No diagnosis required to start.
You end up with: A standing session and direct access between them
A named diagnosis
A focused senior diagnostic in one pillar, or a cross-pillar scan: scored findings, a prioritised problem map and a recommendation runway. The fastest way to find out whether the problem you think you have is the one you actually have.
You end up with: A scored problem map and a recommendation runway
A locked decision
A short, intensive strategy engagement that produces one named direction and the framework behind it, in one pillar at a time. Buy it directly if you already know what the problem is.
You end up with: One named direction, and the reasoning that survives challenge
A costed, sequenced plan
Full strategy plus the implementation plan: vendor and stack recommendations, budget, and the few right moves in the right order. Written to be executed by your team, any studio you rate, or Antimony Studio.
You end up with: A costed, sequenced roadmap you can start on Monday
The senior seat, kept
Priority access to the Lead Advisor’s judgement, a monthly strategic cadence, and light-touch direction across whichever pillars are live. For businesses in continuous change rather than a single decision.
You end up with: A senior seat that holds context across quarters
A named scope at a named price, agreed before anything starts. Never hourly, so the incentive is the outcome rather than the clock.
A monthly seat, from the Advisory Seat up to a full Retainer. Predictable for you, and it keeps the context warm between decisions.
For the right business at the right moment, part of the fee can sit in the outcome: a performance component, or equity. Selective, and only where we can genuinely influence the result.
A candid guide
Most teams enter through a Project and grow into a Retainer or Fractional seat. If you recognise yourself below, that is the door to knock on. If you recognise more than one, start the conversation and we will scope it honestly.
A specific question is blocking you: positioning, GTM, an AI adoption call. Start with a Project. The Audit diagnoses it, the Sprint locks the direction, the Roadmap costs the plan.
Projects →You have a plan and a team executing it. The Retainer keeps senior judgement in the room each month so the strategy survives contact with the quarter.
Retainer →There is a marketing and AI agenda with no one senior owning it. Fractional puts a CMO-level operator inside your leadership rhythm, or advisory hours beside the founder.
Fractional →The strategy exists and now it needs making: brand, web, product, campaigns, AI systems. Build hands it to Antimony Studio under its own cleanly quoted engagement.
Build →Fit and process, answered plainly
Everything we would tell you on the first call, in writing.
At the Audit, inside the Projects model. A decision built on an unexamined problem is an expensive guess, so almost everything begins with a focused senior diagnostic that scores what is actually blocking growth. From there the right next engagement is usually obvious.
Projects run from two to four weeks depending on type, with the Audit completing inside two weeks. Retainers and Fractional seats run on a three-month minimum so the work has time to land. Build engagements are scoped per roadmap, typically in phases over 4 to 12 weeks.
The Lead Advisor. Diagnosis, strategy and advisory are senior work done by the senior person you meet on the first call. When execution begins, Antimony Studio brings the full-stack creative, technical and marketing team, with the advisory keeping the strategy honest through delivery.
Yes, and most clients do over time. A common path: Audit, then Roadmap, then either a Retainer to hold the direction or a Fractional seat to drive it from inside the team, with Build running the delivery. Each piece is scoped and agreed on its own.
Then skip the diagnosis and enter wherever the gap is. A Retainer can pressure-test and hold an existing plan, a Fractional seat can drive it, and Build can deliver it. We will tell you plainly if the existing strategy has holes before we build on it.
No. Every roadmap is written vendor-agnostic, for your team or any builder you rate. Build exists because handing strategy to the team in the same building loses nothing in translation, and it is quoted separately so the strategy is never anchored to a build cost.
Cleanly. Pause or stop anytime with a month’s notice. Everything the seat owns is documented for whoever inherits it, and if the right ending is a full-time hire, we help you find and onboard them.
New scope is named and agreed in writing before work continues. Projects carry a change-order clause, retainer work beyond the agreed cadence is scoped as its own piece, and fractional allocations are reviewed monthly. No silent overruns.
Every engagement starts with a conversation, and every scope is agreed in writing before work begins. Questions the FAQ didn’t cover? Ask them directly.