AHA Audits · Rung 01 · the front door

The AHA Grading.A named diagnosis inside two weeks, from $5,000.

The alchemist grades the base material before anything gets transmuted. Ours grades your business the same way: five stages, scored findings, a recommendation runway, and a problem map your team works from on Monday.

What gets audited

One pillar at depth, or the whole system at once.

Every Audit runs in one of the three pillars, or as a cross-pillar scan of the whole operation. The scope you picked shapes the sample; the method never changes.

Brand & positioning

  • The one-sentence test, run across your own team
  • Position vs. the category: what you own, what competitors are writing for you
  • Every market-facing surface scored against the position you want
  • Proof inventory: which results are instruments, which are claims

Go-to-market & digital

  • The real funnel, drawn with real numbers at every handoff
  • Channel and lifecycle health: what compounds, what leaks
  • System revenue vs. heroics revenue, split honestly
  • The broken joint, named, and what fixing it is worth

Technology & AI

  • The disconnection map: every tool you pay for, every line that is missing
  • Decision documents worth automating, ranked by demand
  • Stack audit against three products we run in market
  • The heroics tax, measured, with the retirement order

The cross-pillar scan

  • How the three pillars interlock: where brand debt taxes GTM, where data debt taxes both
  • One scored view of the whole system, not three separate reports
  • The single fix that moves the most across all of it
  • The order everything else should follow

The instrument

Five stages. Built on Diagnose → Transform → Deliver.

The Grading is the same instrument every time: evidence in, grades out, decisions held. It is why two Audits in two different industries produce the same kind of clarity.

Grade the material before you transmute it.

01 · Diagnose

Sample

Access and intake. We take a true sample of the business: the systems, the numbers, the market-facing surfaces, and the one-sentence test run across your own team. No workshops, no theatre. Evidence in, opinions out.

02 · Diagnose

Insight

The evidence pass. Each pillar in scope is tested against the AHA standard: position against category, funnel against real numbers, stack against systems we run in production. The cross-pillar seams get the same scrutiny.

03 · Transform

Grade

Findings are scored, not listed. Every finding carries a grade, a commercial weight, and the evidence behind it, so the leadership team argues about what to do, not whether it is true.

04 · Transform

Order

The prioritised problem map. What to fix first, what each fix costs, what it returns, and what depends on it. The order is the deliverable; a list of problems without a sequence is just anxiety.

05 · Deliver

Recommendation Runway

One executive session with the people who own the outcome. The findings walked through, the recommendations sequenced into a runway, the first move decided in the room, and the map handed over in a form your team works from on Monday.

Why it matters

The cheapest thing you will buy this year is certainty.

Most growth-stage businesses are spending real money compensating for an undiagnosed problem: marketing volume over a positioning debt, new hires over missing systems, AI pilots over disconnected data.

Stop the wrong spend

A $5,000 diagnosis routinely cancels six figures of misdirected spend. The Audit pays for itself the first time it kills a project that was never going to work.

End the internal debate

Scored findings settle arguments that opinions never will. The leadership team leaves the session agreeing on what is true, which is the expensive part of any transformation.

De-risk the next rung

Whatever you do next (a Sprint, a Roadmap, an internal push) starts from evidence instead of instinct. And a portion of the Audit is credited if you climb within 30 days.

What you walk away with

Deliverables that sequence straight back into the business.

Nothing arrives as a deck to admire. Each artefact is built to enter the workflow your team already runs.

01

The scored findings

Every finding graded, weighted and evidenced. The argument settled on paper.

02

The problem map

One page: what is blocking growth, ranked, priced and sequenced.

03

The recommendation runway

Every recommendation sequenced, walked through in a working session with the people who own the outcome. Decisions get made in it.

04

The first-move brief

The top fix scoped tightly enough to start the same week.

The integration timeline
Week 0

Book and open access

Scope confirmed from your selections, access granted to the systems and numbers in scope. Half a day of your team's time, total.

Week 1

The Grading runs

Stages 01–04 run through the first week and a half. Your team keeps operating; we work from the evidence, with one or two short calls where the evidence needs a human.

Week 2

Recommendations land in the room

Stage 05: the Recommendation Runway, walked through with owners in the room. Each finding leaves with a name against it, and the first move is decided before the session ends.

Weeks 3–4

The map enters the workflow

The problem map becomes the operating agenda: fixes enter sprints and pipelines your team already runs. If the next step is a Sprint or Roadmap, a portion of the Audit fee is credited within 30 days.

Book an Audit

Pick the scope. Hold the slot.

Audits run up to two weeks and start from $5,000 AUD ex-GST; cross-pillar scans quote higher after a short scoping call. One slot opens at a time, because the same senior judgement runs every Grading.

Prefer to talk first? Start an enquiry or see how we work.

Book an Audit · from $5,000 AUD ex-GST
Scope

Secure your slot. A deposit confirms the date and is credited in full against the Audit fee. The deposit invoice follows by email once the slot is agreed. No payment is taken on this page.

Opens your email client · nothing is booked or charged without your confirmation